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A Few Questions To Get Started
Marketing Assessment
Email
What is your website url?
Are you looking to make updates to your website?
Yes
No
So what are your concerns?
What websites changes are you considering?
What social media are you currently using?
Facebook
Instagram
Twitter/X
TikTok
Snapchat
Pinterest
YouTube
Reddit
WhatsApp
Telegram
Other
What paid advertising are you currently doing?
Google Ads
Facebook Ads
Instagram Ads
LinkedIn Ads
Twitter/X Ads
YouTube Ads
TikTok Ads
Pinterest Ads
Snapchat Ads
Bing Ads
Amazon Advertising
Reddit Ads
Other
Do you have currently email campaign? if so please describle
Client Demographic Information: This includes crucial identifiers like the customer's age, gender, education level, income bracket, occupation, and location.
Client Psychographic Information: This involves understanding a customer's interests, desires, aspirations, motivators, fears, and lifestyle choices.
Client Behavioral Traits: This is about a customer's purchasing and decision-making habits. What sparks their interest in a product or service? When and where do they generally shop, and how do they interact with brands?
What sparks their interest in a product or service? When and where do they generally shop, and how do they interact with brands?
Client Professional Details (for B2B): Identify their job role, company size, industry type, and challenges faced in their role, if you're dealing with B2B personas.
Client Journey & Buying Process: To understand this, you should explore how they discover products/services, what motivates them to make a purchase, how they evaluate options, their buying concerns, the decision-making process, and after-purchase behavior.
Client Key Influencers: Determine who or what influences your persona’s decisions. This could be influencers within their industry, colleagues, friends, family, or specific publications/online sources
Client Pain Points: What problems does the customer need to solve? How can your product or service help to resolve these issues?
Are you utilizing any Ai tools or capabilities today?
Yes
No
If yes please explain (name & functionality)
What is your primary objective in enhancing your digital marketing efforts? Reason for contacting Xela?
Do you have any budget requirements?
Submit Form
Marketing Assessment OLD
Email
What is your website url?
Have you defined your business persona i.e. Look & feel, keywords, target customers, etc.?
Are you looking to make updates to your website?
Yes
No
So what are your concerns?
What social media are you currently using?
Facebook
Instagram
Twitter/X
TikTok
Snapchat
Pinterest
YouTube
Reddit
WhatsApp
Telegram
Other
What paid advertising are you currently doing?
Google Ads
Facebook Ads
Instagram Ads
LinkedIn Ads
Twitter/X Ads
YouTube Ads
TikTok Ads
Pinterest Ads
Snapchat Ads
Bing Ads
Amazon Advertising
Reddit Ads
Other
What content creation are you currently creating? And by what means?
Are you utilizing any Ai tools or capabilities today?
Yes
No
If yes please explain (name & functionality)
What is your primary objective in enhancing your digital marketing efforts? Reason for contacting Xela?
Do you have any budget requirements?
Submit Form
